strategy
• Brand positioning and identity
• Marketing communications planning
• Message mapping
• Research
• Audience segmentation & personas
• Product launches: naming, planning and campaign development
digital
• Video – long and short form
• Email marketing
• SEO/SEM/analytics
•Interactive sales tools
• Online advertising, banner ads
• Targeted content
• Social media: ads, content/engagement, community management
• Sales collateral
• Advertising
• Trade show booth design & graphics
• Packaging
• Promotions
• Retail POP
• Direct marketing
• Infographics